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Storylane

Storylane lets B2B marketing and Sales Engineering teams capture their product and create engaging demos and Product Tours. Following are some of the marketing and sales use cases Storylane can help you with.

Storylane lets B2B marketing and Sales Engineering teams capture their product and create engaging demos and Product Tours. Following are some of the marketing and sales use cases Storylane can help you with.

Marketing:

Product Tours - You can build guided-tour of your product and embed on your marketing website. This will help drive PLG and increase qualified leads in your funnel. (PS: You can embed lead form as well)

Email Campaigns - Send product-tour in your email campaigns to show new features or specific flow of your product.

Sales:

Demo leave-behinds - Create a guided + clickable demo of your product that's customized for your prospect, and send it out to them as demo leave-behinds. This will help your champion buyer to internalize your product and accelerate deals.

Live Demos - Show Storylane demos in discovery calls or at various POC stages. Your sales reps can be trained to follow consistent demo flow.

Pre-sales:

Scale your demo capabilities by enabling your pre-sales team to spin up new demos in minutes. With Storylane, you will be able to help your sales team provide personalized demo experiences to every buyer without the traditional complexities around creating multiple demo environments.

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